CSR Automotive Location, Connectivity and Multimedia Innovations ...

CSR Automotive Location, Connectivity and Multimedia Innovations on Display at Telematics Munich 2012

Product Introductions and Demonstrations Highlight Continued Auto Market Leadership

MUNICH?(BUSINESS WIRE)? Continuing its leadership in supplying innovative solutions to the automotive industry, CSR plc (LSE: CSR; NASDAQ: CSRE) today announced exciting new products and demonstrated its latest GNSS location, wireless connectivity, multimedia and high-fidelity audio platforms at the Telematics Munich 2012 conference and exhibition. CSR is underscoring its commitment to the automotive infotainment market by debuting the CSR8350(TM), by introducing several new updates to its broad array of software to support automotive customers, and by showcasing the most complete portfolio of location, connectivity and multimedia system-on-a-chip (SoC) products for the automotive industry. The CSR8350 is an enhanced Bluetooth? and audio solution for in-vehicle infotainment systems that introduces the companys renowned aptX? audio codec ecosystem into the car environment.

Telematics Munich is a fitting opportunity for CSR to again demonstrate its commitment to innovation and technological leadership in the automotive market and feature its latest, hottest solutions, including our unique Bluetooth audio, Bluetooth Smart and quad-GNSS location offerings, said Lars Boeryd, Director of Automotive Marketing at CSR. The automotive electronics space is highly competitive and has an ever increasing appetite for new approaches, features, technologies and applications that enhance the travel experience for drivers and passengers alike. With our extensive portfolio of automotive solutions, CSR is well positioned to contribute significantly to our customers innovative products.

The new CSR8350 Bluetooth audio solution, announced at Telematics Munich 2012, introduces CSR aptX? audio technology to the automotive market, and is the first to reduce BOM cost and engineering effort by integrating three essential ingredients of a typical auto infotainment head unit: dual-mode Bluetooth 4.0 wireless connectivity, which goes beyond standard hands-free use cases to enable concurrent data communication with sensors, fobs, remotes and other Bluetooth Smart devices; wideband speech (also known as HD Voice) with noise and echo cancellation based on the latest 7^th generation CVC(TM) algorithm, which improves voice recognition and call clarity; and new on-chip A2DP stream decoding, which removes this resource burden from the host CPU.

The quad-GNSS SiRFstarV(TM) 5ea delivers a number of exciting features to the automotive market, including simultaneous tracking of GPS and other supported constellations, LTE immunity and MEMS aiding to achieve significant location performance improvements, smaller package size, easier integration and lower-cost implementation. CSR SiRFAware(TM) and SiRFInstantFix(TM) technologies improve times to first fix and positional accuracy, even with less than optimal antenna placement, and SiRFDRive? dead-reckoning technology, when available, is also supported.

The integrated ARM Cortex(TM)-A9 and ARM NEON(TM) processors of the new CSR AtlasVI(TM) infotainment SoC, also on display, enable it to achieve 3x CPU, 3x graphics and 6x multimedia performance improvements over the previous SiRFatlasV(TM) chip at virtually the same BOM cost, enabling more fluid user interfaces, richer map graphics and concurrent navigation and media playback. Customers can also choose either the optional POWERVR? 3D graphics accelerator or the standard 2D graphics core, depending on their application. The integrated, high-sensitivity, multi-GNSS location engine supports all major global navigation systems as they become operational.

CSR unveiled an updated CSR6000 platform Wi-Fi? driver release that enables OEMs to deploy Wi-Fi Client and Wi-Fi Access Point use cases on designs utilizing the QNX? Neutrino? RTOS. Compatible with the QNX RTOS v6.5.0 and beyond and expected to be available in Q4 2012 from the CSR website, the CSR QNX Wi-Fi driver ensures that customer platforms can be Wi-Fi Alliance? certified, with test results available for WFA, WMM and WPA2(TM). The CSR QNX Wi-Fi driver has been deployed and tested on popular automotive platforms, including TI OMAP and Freescale iMX(TM) series processors, the CSR QNX driver is compatible with the QNX OS v6.5.0 and beyond.

CSR introduced an updated Synergy(TM) Bluetooth v18 software package that now includes the Livio Connect API, which eliminates the need for constant support and one-on-one integration between apps and equipment. The Livio Connect API makes it easy for designers to support todays most popular Internet radio apps in their next-generation systems, and it can be extended to allow control of traffic, weather and other useful smartphone apps in the vehicle.

CSR released a version of its automotive grade Synergy(TM) connectivity package for use with in-vehicle infotainment systems based on the increasingly popular Android? operating system. Synergy for Android supports all the latest CSR connectivity chipsets, including the CSR8311(TM) and CSR6030A10(TM), running under the Android OS version 2.3 (Gingerbread) and above, and provides all of the required Bluetooth profiles, including HFP v1.6, A2DP, PBAP and MAP, and the latest Wi-Fi connectivity use cases, including Wi-Fi Direct(TM). Synergy for Android is continuously tested with the latest smartphone and consumer electronic devices to ensure the best possible Bluetooth and Wi-Fi compatibility.

CSR will be demonstrating many other exciting Bluetooth, Bluetooth Smart and Wi-Fi wireless connectivity solutions and its latest location solutions in the CSR booth (Stand 40 and 41) at the Telematics Munich 2012 exhibition.

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About CSR

CSR is a global provider of innovative silicon and software solutions for the location-aware, media-rich, cloud-connected world. Our platforms are optimised for the automotive navigation and infotainment, digital cameras and imaging, connected home infotainment and wireless audio markets. We provide solutions to complex problems in the audio-visual, connectivity and location technology domains across a broad range of markets, with a technology portfolio that includes GPS/GNSS systems, Bluetooth?, Wi-Fi?, FM, NFC, aptX? and CVC(TM) audio codecs, JPEG, MPEG, H.264 imaging, PDL printing, microcontrollers, DSPs and broadband receivers. CSRs technology solutions and market platforms enable its customers to deliver a superior user experience and are adopted by leaders in the auto, computer, home and mobile markets. More information can be found at www.csr.com. Keep up to date with CSR on our technical blog or CSR people blog, YouTube, Facebook or follow us on Twitter at twitter.com/CSR_plc.

CAUTIONARY NOTE ON FORWARD LOOKING STATEMENTS

This press release contains certain statements (including statements concerning plans and objectives of management for future operations or performance, or assumptions related thereto) that are not historical facts and constitute forward looking statements within the meaning of the United States Private Securities Litigation Reform Act of 1995 in relation to CSRs products and technologies designed for the automotive industry, and their performance characteristics in consumers products, and other future events and their potential effects on CSR. These forward-looking statements can be identified by words such as will, can deliver, offers, allows, to enhance, enables, designed to and other similar expressions regarding the performance characteristics of CSRs products and technologies designed for the automotive industry, and their performance characteristics in consumer electronics products, and their potential effects on CSR. Any future release of CSRs products and technologies designed for the automotive industry or consumer electronics products containing such technology, related products or modifications to such products capability, functionality or features are subject to ongoing evaluation by CSR and its customers, and may or may not be implemented and should not be considered firm commitments by CSR or its customers and should not be relied upon in making purchasing decisions. Such forward-looking statements represent the current expectations and beliefs of management of CSR, and are based upon numerous assumptions regarding CSRs business strategies and the environment in which CSR will operate and therefore involve a number of known and unknown risks, contingencies, uncertainties and other factors, many of which are beyond the control of CSR, including, but not limited to, those detailed from time to time in CSRs periodic reports (whether under the caption Risk Factors or Forward Looking Statements or elsewhere), which are available at the SECs web site http://www.sec.gov. Each forward looking statement speaks only as of the date hereof. CSR does not undertake to release publicly any updates or revisions to any forward looking statements contained herein, otherwise than required by law.

Bluetooth? and the Bluetooth logos are trademarks owned by Bluetooth SIG, Inc. and licensed to CSR.

Wi-Fi? and Wi-Fi Alliance? are registered trademarks of the Wi-Fi Alliance. Wi-Fi Direct(TM) and WPA2(TM) are trademarks of the Wi-Fi Alliance.

Android? is a registered trademark of Google, Inc.

Other products, services and names used in this document may have been trademarked by their respective owners.

Source: http://www.idev.tv/?p=1306

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